Research Associate located in the Moffat Centre and is undertaking a PhD on IT and media communication and marketing. He is an Econometrician by training with Masters and undergraduate degrees in this area. He has worked on the analysis of local economic and employment impacts of tourism which the Moffat Centre undertakes across Scotland. He is particularly skilled at communicating complex data through language and illustration via electronic media. Giancarlo has also worked on the social and economic impact of the 2014 Homecoming event as part of the 18 month analytical contract the Moffat Centre is undertaking for the Scottish Government and EventScotland and been involved in Glasgow Night Time, Retail and Day Visitor Economic Impact studies.